NBA Trade Show Booth at the Javits Center

At New York Comic Con 2019, we partnered with the NBA to deliver a dynamic and engaging trade show booth experience that drew in fans of all ages. The booth featured:

• Custom printed hardwood-style flooring, mimicking a basketball court to immerse attendees in the NBA vibe.
• A green screen photo op area, designed for children and adults alike, where guests could pose in fun costumes or themed scenarios. The setup included professional lighting mounted on truss structures and a live preview monitor.
• Instant digital photo takeaway, enabling guests to quickly share their green screen moments on social media, boosting brand reach and interaction.
• NBA-branded seating and backdrop walls, highlighting key NBA players and promoting the upcoming season’s tip-off.
• A dedicated event and presentation area, which hosted interviews, announcements, and fan engagement segments, making it a hub for interaction beyond the photo op.

This trade show booth effectively merged the excitement of the NBA with the creativity of Comic Con, offering an interactive, shareable, and visually captivating experience.