Marketing Genome is now Foster Display Group. Learn more

Exhibits

Digital Trends

IMG_0966.jpg

Digital Trends is a top tech information and lifestyle company, publishing news, reviews, videos, and more. They were founded with one simple mission: to help readers easily understand how tech affects us.

Project Details

The Consumer Electronics Show (CES) is one of the largest tech events for exhibitors and industry professionals alike. As a top tech information company, Digital Trends needed an exhibit rental that was both aesthetically representative of the brand and super functional.

Fostering the Vision

IMG_0970.jpg

IMG_0973.jpg

IMG_0974.jpg

IMG_0976.jpg

IMG_0977.jpg

IMG_0980.jpg

DTside_editted.jpg

DT-case-editted.jpg

DT-desk-editted.jpg

Portland Meets CES

Being a first-time exhibitor at a convention of this magnitude, making a huge impact was critical for our client. Digital Trends’ headquarters are in Portland, OR, and if you have ever been, it is one of the coolest cities in the U.S. They wanted to have that fun, quirky atmosphere come through in their booth, while still maintaining a slick, modern “CES-like” feel.

DTeditted.jpg

Our Creative Flex

Working with Digital Trends was a true pleasure. They gave us the ability to flex our creative abilities and explore ideas we’ve never attempted in the past. A constant flow of collaboration made the project even more enjoyable. This gave us the opportunity to dive deep into who they are as a brand and translate that brand into a comprehensive exhibit design.

We were charged with creating an interesting enough space that would pay homage to their Portland roots while still maintaining a position as a worldwide industry leader in their respective space. Through the use of varied textures, colors, and furnishings, our exhibit designers married a modern and rustic Pacific Northwest feel to create an environment that embodied the fun and whimsical culture of the company. Through clever layouts we still maintained the professional and authoritative presence that’s needed to compete within their industry.

DT-booth3.jpg

Making the Moment

Foster helped Digital Trends bring their trade show booth to life with:

  • Ability to live stream interviews
  • Technology, lighting, and cameras